Tag Archives: 4 min read

Apps Business Start-Ups Technology

How ShopBack Enables Better Savings with Cashback and Online Shopping Offers

ShopBack

When e-commerce first took off in the region five years ago, merchants were following a standard formula which would lead to reasonable success: build a simple e-commerce website, upload basic products information such as images and prices, throw in some sort of digital marketing, and observe as consumers made their way along the buying journey.

Things are much different nowadays. In this matured, booming e-commerce market, merchants are increasingly finding ways to rise above the crowd by providing a seamless, simple experience for the modern omnichannel shoppers. Modern consumers expect to be delighted by technology at every micro-moments – to have magic brought to even life’s most mundane tasks.

Advancement in technology and shifts in consumer behavior have changed the path to success. Despite this change, e-commerce market still remains as one of the biggest industry in the region today.

A Singapore start-up, ShopBack was founded to tap into South East Asia’s huge e-commerce market – Singapore, Malaysia, and the Philippines. The start-up offers special incentives to online shoppers, by providing them cashback or vouchers when they shop at over 300+ online stores.

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Apps Start-Ups Technology

Everything You Need to Know About Grab

Grab

App-based ride services like Uber and Lyft have begun to dominate the taxi market in the USA, but in Asia, Grab is the app to have. Grab, which was formerly known as GrabTaxi, is an Uber-like service that offers rides, lifts, and on-demand taxi service with flat rate fees based on the car, the city, and waiting times. Unlike local taxi which can be unreliable in many cities, Grab allows you to quickly book a ride from your app, wait for it, and then pay through the app or use cash. This feature makes it safer for foreigners to travel, simply because you would not have to worry about hailing an illegitimate taxi. Grab vets all of its drivers, and with flat rate payments, you would not have to worry about being charged more than you owe.

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Games GAMEVIL Press Release

Devilian’s Pre-registration is now Open!

devilian-pre-opening

Global publisher GAMEVIL has announced the pre-registration for their highly anticipated mobile action, dungeon-based 3D MMORPG, Devilian. Developed by Bluehole Ginno and based on Trion’s MMORPG for the PC, Devilian leverages on the UNITY to deliver amazing visuals and satisfying gameplay to its mobile players.

The game features a hack and slash gameplay that allows players to fight through endless enemy hordes in the journey of vengeance. Similar to the PC version, players can expect to enjoy the familiar guild PVP and raid on mobile devices. The game relies on a unique mechanic as a major gameplay element while also enabling players the opportunity to customize individual play styles.

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Digital Marketing Marketing Technology

Never Underestimate the Power of Facebook Canvas

facebook-canvas

With nearly 2 billion active users, the social media giant has become the central hub of daily internet activity and one of the world’s largest advertising platforms. That is just one reason why the new Facebook Canvas feature will be a major game-changer for brands.

For the past two years, Facebook has been releasing new products that offer innovative ways to reach users. First, it was Instant Articles then came Messenger Bots, and now advertisers have access to one of the most immersive and creative avenues for marketing I have seen in quite a while. To that effect, I have outlined three reasons Facebook Canvas simply cannot be overlooked.

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Apps Games

5 Powerful Tips to Supercharge Your Nonstop Knight!

nonstop-knight-cover

When action RPG meets endless runner, Nonstop Knight by Flaregames lives up to its name. Playable with just one thumb and designed to be intuitive, it is a fun game for all ages. Much like Clicker Heroes or Tap Titans before it, this game is insidiously addictive. It is the kind of addictive where players spend far too many of their waking moments checking in on it, despite knowing it is ultimately pointless.

In the world of Nonstop Knight, things happen so fast; it is easy to overlook the ways players can optimize their character and improve his/her stats as they just keep slugging away at enemies. Here are five powerful tips to make sure players are getting the most out of this game.

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Digital Marketing Infographic Marketing

6 Facebook Ad Tips That Help To Improve Conversions (with Infographic)

Facebook Ad Tips

Almost every social media platform has its own fully integrated advertising system, from Facebook to LinkedIn, brands can utilize these advertising tools to help them achieve their marketing objectives. Having said this, Facebook still reigns supreme in terms of features, insights, and audience. As a business, Facebook is an ideal place to start into social media marketing. However, it also depends significantly on the type of industry a business is in and the target audience of the business. Just because Facebook is an excellent platform for social media marketing does not mean all brands are using it and could use it effectively. Many end up wasting marketing budget and throwing valuable resources down the drain because they have no strategy in mind or simply do not understand how to use it.

It is no secret that paid advertising is becoming an essential part of a business’s social media campaign. If one has tried paid advertising, one will come to realize that composing the perfect Facebook ad takes time and practice. Every campaign is different, and so are the ads that go with it. Also, every audience has different needs and react differently to advertising messages and visuals. Here are some tips for improving the conversion rates and lowering the cost-per-click for Facebook advertising.

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Business

Four Reasons Why Kaizen Doesn’t Work

Failure of Kaizen

Kaizen, also known as continuous improvement, is a comprehensive methodology that systematically seeks to make minor, incremental changes to systems or processes to improve efficiency and quality. The concept  is derived from Japan and can be roughly translated from the word “改善” which means “good change.”

For small businesses, the concept works to improve the performance of managers and employees, the interaction within a team, and the pursuit of better productivity. Since inception, Kaizen has been proven to help various organizations and has been long lauded as a success. However, certain conditions are needed in the corporate culture for this strategy to take effect in an organization.

Here are four top reasons why organizations fail when implementing the concept of Kaizen.

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Apps Games Technology

7 Tips that Every Gamer Must Know About Seven Knights

Seven Knights Tips - Cover

Seven Knights is one of the newest and more popular RPGs for both the Android and iOS platforms. Released by Netmarble, one of the top developer in the mobile gaming industry, the game has taken over both of the app stores by storm.

I have been playing Seven Knights diligently for the past 13 days, and managed to unlock every check-in bonus I can get till date. I have also been participating actively in Castle Rush and events.

After my recent review on Seven Knights, I have received many emails regarding the game as well as readers asking for tips and tricks. I have compiled seven tips that every gamer must know about Seven Knights here. Use these well and your heroes will hit the highest levels and conquer the toughest dungeons!

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