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IT Gadgets Technology

Apple Watch : A Smartwatch for the iOS Enthusiast

Apple may not be the first technology company to launch a smartwatch, however it has made its first piece of wearable, one of the most stylist smartwatch till date. The Pebble Time, on the other hand, lacks this premium look and feel which is present in the Apple Watch. Having said this, both smartwatches have their different strengths and weaknesses, and also their different sets of intended users. Some people might like the Apple Watch, while others might not, to each his own.

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IT Gadgets Start-Ups Technology

Pebble Time : It’s Time for Time

Pebble Time is an interesting and cool wearable that is nothing but the basics you need in a smartwatch. Its predecessor, the original Pebble Smartwatch was an instant hit in 2012, receiving about $10 million through the Kickstarter campaign, setting a record high in the history of Kickstarter at that time. Relying solely on Kickstarter for its success, the original Pebble Smartwatch won the hearts of many tech geeks and mainstream consumers alike. With the wearable market progressing so rapidly with more gorgeous, and functional wearables, Pebble had to step up its game by introducing something great. The Pebble Time!

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Apps Digital Marketing Marketing Technology

PeanutizeMe : A Web App That Allows You Create Your Very Own Peanut Character!

In an effort to market for the upcoming “The Peanuts Movie”, scheduled to be released in Q4 this year, a web application has been launched. This web application, called PeanutizeMe, allows users to pick from an wide range of detailed options to create a their very own personalized version of a Peanut character.

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Apps Start-Ups Technology

Snapchat : A Whole New Way to See Yourself

In its latest update (15 September 2015), Snapchat introduced a new feature called “Lenses”. This new feature allows users (on selfie mode) to scan their faces and select between seven animated filters, each with a unique theme.

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Branding Business Creative Digital Marketing Graphic Design Marketing Web Design

Tips to Create a Killer Brand

Branding is one of the most important aspects of any business, large or small, B2C or B2B. An effective brand strategy provides you the competitive advantage over competitors by offering consumers a greater value.

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Digital Marketing Marketing Start-Ups Technology

What is Growth Hacking and What does Growth Hacking means to Startups

Growth Hacking is a marketing technique used by technology startups. This type of marketing technique utilizes creativity, analytical thinking and social metrics to gain market exposure. It is a new way to reach out to the global market via growth.

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Branding Business Creative Marketing

Is Branding more than just a Logo?

Branding is defined as the marketing strategy to generate a label and visual style that represent your business, products and services. In layman terms, a brand is an assurance to your clients, and it signifies what clients can look forward to from your business. Furthermore, it also differentiates your business from others, especially from your competitors within the same industry.

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Creative Digital Marketing Marketing Web Design

Top 5 Web Design Trends in 2015

Every year, web design and digital marketing trends change and grow. When strategizing about web design and development, one must consider the unlimited possibilities that the internet provides. If done correctly, designers and developers can push the limits of human interaction and creativity to a whole new level.

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Do you want to triple sales growth, understand digital marketing components and improve your competitive edge?

This book is your go-to-guide for discerning digital marketing and social media and understanding how to perfect these as an art, rather than functional steps to build your business.

 

By Vincent Wee