Category : Graphic Design

Apps Content Marketing Creative Graphic Design Infographic Marketing Start-Ups Technology

FotoJet: An Online Graphic Design and Photo Editing Tool

More than 350 million Facebook photos and 95 million Instagram photos are shared on a daily basis. Before photos are shared with friends and family online, we want them to look beautiful. That is why web or mobile applications that can easily allow you to edit photos have become increasingly popular in recent years. There are a wide variety of apps in the marketplace that have photo editing features such as filters, brightness, contrast, vignette, and cropping. It can be a challenge to find one that has all the features you will need in a single app.

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Branding Creative Google Graphic Design Technology

Google’s New Logo, Explained!

Google is not your typical Internet company. As one of the most successful and innovative Internet company in the world today, their mission is to transform the world’s information to be universally accessible and useful.

Much like a teenager exploring on various identities, Google is determined to be more than just a search engine that they initially are recognized for. Over the past years, they have evolved in a lot of ways – from their products and services to the change of their look and feel. In fact, they can be considered as one of the trendsetters in the digital arena of our time.

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Branding Creative Graphic Design

8 Tips to Design the Perfect Logo

A logo is a visual representation of everything a business stands for, from its business to its brand image, and even associating the products & services with that logo. Whenever we speak about brand image of a business, the logo is the first thing that appears in our mind, which also implies that logo is an essential element that denotes a brand.

In reality, a logo enhances potential customers and partners’ first impression of a company. A good logo can build brand loyalty between a business and its clients, establishing a unique brand identity, and portraying professionalism of an established enterprise.

There is more to crafting a company’s logo than just placing a company’s name into a square and calling it a day. For those who are about to embark on a logo design journey, or think that it is time for a visual identity revamp, here are eight tips to create the perfect logo for your business.

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Creative Graphic Design

Know Your File Types and When to Use JPEG, GIF, and PNG

Image file formats are a standardized method of arranging and storing digital images. Image files are made up of digital data in one of these file formats that can be rasterized for either digital or print use. An image file format may store data in uncompressed, compressed, or even vector formats. Once rasterized, an image converts into tiny pixels, each of which has some bits to designate its color equal to the color depth of the device displaying it.

Digital images fill up our email inboxes, take up our computer memory space and extend the loading time on a website. Most computer users today will recognize three basic file types for images – JPEG, GIF, and PNG. However, most users do not know the difference between the three file types and their uses. Therefore, it can be tough to know exactly which file type is best to use for different circumstances.

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Branding Business Creative Digital Marketing Graphic Design Marketing Web Design

Tips to Create a Killer Brand

Branding is one of the most important aspects of any business, large or small, B2C or B2B. An effective brand strategy provides you the competitive advantage over competitors by offering consumers a greater value.

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