Category : Creative

Apps Content Marketing Creative Graphic Design Infographic Marketing Start-Ups Technology

FotoJet: An Online Graphic Design and Photo Editing Tool

FotoJet

More than 350 million Facebook photos and 95 million Instagram photos are shared on a daily basis. Before photos are shared with friends and family online, we want them to look beautiful. That is why web or mobile applications that can easily allow you to edit photos have become increasingly popular in recent years. There are a wide variety of apps in the marketplace that have photo editing features such as filters, brightness, contrast, vignette, and cropping. It can be a challenge to find one that has all the features you will need in a single app.

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Business Creative Digital Marketing Marketing Web Design

15 Essential WordPress Plugins for 2017

wordpress-plugins-2017

WordPress is an ideal Content Management System (CMS) for businesses, blogs, and personal websites thanks to its vast array of free and premium themes, plugins, and features. WordPress plugins allow you to extend and expand the built-in functionality of the WordPress CMS to create frontend and backend features that can make your site more useful, more secure, and more valuable to you or your business. With over 47,000 plugins in the WordPress Plugin directory, you can download and install almost anything. While many of these plugins are not free, they allow you to benefit from third party development to add thousands of features and services to your site.

If you are not sure where to start, the following includes the top 15 most essential WordPress plugins for any website in 2017.

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Digital Marketing Infographic Marketing Start-Ups

A Guide to Growth Hacking for Noobs (Infographic)

A Guide to Growth Hacking

Growth hacking is one of the most popular marketing topics or buzzword in recent years. The term, growth hacking, is commonly associated with startups. However, it can also be applied to businesses. Not many people can really understand and appreciate how simple yet effective it can be. To explain growth hacking in simple terms – it is a process of rapid experimentation across multiple marketing channels and product development to establish the most effective, efficient method to grow a business.  It can be through the usage of data, automation, and viral mechanics to grow in a smart way – that may include acquiring new users, retaining existing users, increasing revenue per user, improving customer satisfaction as well as making a product stickier with its users.

Growth hacking has indeed changed the game for today’s marketers. With the increase in competition, businesses are continually forced to achieve more with fewer resources. Therefore, growth hacking provides an alternative method of growth for marketers, allowing them to implement unconventional marketing strategies to grow faster and stay ahead of the competition.

While growth hacking is an impressive marketing phenomenon that everyone talks about and is trying to implement, there are not many guides to show marketers how to hack business growth. Here is an infographic that serves as a useful guide to growth hacking for noobs.

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Digital Marketing Infographic Marketing

6 Facebook Ad Tips That Help To Improve Conversions (with Infographic)

Facebook Ad Tips

Almost every social media platform has its own fully integrated advertising system, from Facebook to LinkedIn, brands can utilize these advertising tools to help them achieve their marketing objectives. Having said this, Facebook still reigns supreme in terms of features, insights, and audience. As a business, Facebook is an ideal place to start into social media marketing. However, it also depends significantly on the type of industry a business is in and the target audience of the business. Just because Facebook is an excellent platform for social media marketing does not mean all brands are using it and could use it effectively. Many end up wasting marketing budget and throwing valuable resources down the drain because they have no strategy in mind or simply do not understand how to use it.

It is no secret that paid advertising is becoming an essential part of a business’s social media campaign. If one has tried paid advertising, one will come to realize that composing the perfect Facebook ad takes time and practice. Every campaign is different, and so are the ads that go with it. Also, every audience has different needs and react differently to advertising messages and visuals. Here are some tips for improving the conversion rates and lowering the cost-per-click for Facebook advertising.

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Apps Games Infographic Technology

16 Tips on How to Become a Pokemon GO Master (Infographic)

Pokemon GO Master

A record-breaking tens of millions downloads of Pokemon GO within the first few days after its launch. News and publishing sites are scrounging to get the full story regarding the chaos. Children and adults worldwide are running wildly through the streets. It is surprising how Pokemon, a well-known anime, and game title of yesteryears, has again infiltrated almost every part of our lives today.

Pokemon GO is a revolutionary game for smartphones; that combines gaming and mapping technology. Today’s Pokemon GO connects the virtual world with the reality. To play, users do not just sit still and swipe their screens. They must explore locations in the real world to catch Pokemon, hatch them, train them and battle them.

This infographic highlights 16 tips on how to become a Pokemon GO Master:

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Content Marketing Digital Marketing Infographic Marketing

The Art of Creating Better Content (Infographic)

Better Content

With advances in technology, marketers need to keep up with the available tools that can help reduce their workload and maximize their productivity for content marketing. Writing great content is a choice. Marketers can choose to put in the time and effort to create great content and build a prosperous brand and community. Or they can opt to take the easy path and write poor content – a way that ultimately will get them nowhere. It will only result in a waste of time, energy, and valuable resources.

The audiences are sick and tired of interruptive ads. Day in and out, they are bombarded with ads. They want something more interactive, engaging and actionable. The content has to be easy to digest, whether presented in the form of an article, a blog post, an infographic, video, webinar, or reports.

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Branding Creative Google Graphic Design Technology

Google’s New Logo, Explained!

Logo Google Explained

Google is not your typical Internet company. As one of the most successful and innovative Internet company in the world today, their mission is to transform the world’s information to be universally accessible and useful.

Much like a teenager exploring on various identities, Google is determined to be more than just a search engine that they initially are recognized for. Over the past years, they have evolved in a lot of ways – from their products and services to the change of their look and feel. In fact, they can be considered as one of the trendsetters in the digital arena of our time.

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Branding Creative Graphic Design

8 Tips to Design the Perfect Logo

Perfect Logo - Cover

A logo is a visual representation of everything a business stands for, from its business to its brand image, and even associating the products & services with that logo. Whenever we speak about brand image of a business, the logo is the first thing that appears in our mind, which also implies that logo is an essential element that denotes a brand.

In reality, a logo enhances potential customers and partners’ first impression of a company. A good logo can build brand loyalty between a business and its clients, establishing a unique brand identity, and portraying professionalism of an established enterprise.

There is more to crafting a company’s logo than just placing a company’s name into a square and calling it a day. For those who are about to embark on a logo design journey, or think that it is time for a visual identity revamp, here are eight tips to create the perfect logo for your business.

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